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2025 Real Estate Market Outlook: What Realtors Need & Why Aerial Media Is the Game-Changer
As we enter the second half of 2025, the real estate market continues to evolve amid a backdrop of shifting interest rates, growing tech integration, and a renewed emphasis on compelling property marketing. For realtors and brokers striving to stay ahead in this increasingly competitive landscape, one tool has become indispensable: aerial media.
Whether you’re marketing a luxury estate, a suburban family home, or a commercial development, Veracious delivers stunning aerial stills and videos that make your MLS listings impossible to ignore.
📈 The Market Outlook: A Mixed Forecast
1. Residential Market Trends
The residential real estate market is expected to experience moderate growth for the remainder of 2025. According to Freddie Mac, mortgage rates may continue to hover around 6.5–7.0%, cooling some buyer enthusiasm. However, with continued inventory shortages and strong demand from millennials and Gen Z buyers, sellers still hold a modest advantage in most markets.
“While affordability remains a challenge, the strong labor market and pent-up demand continue to support home prices.” — National Association of Realtors (NAR)
2. Commercial Market Trends
The commercial sector tells a more nuanced story. Industrial and mixed-use properties continue to thrive, while office spaces—especially in urban centers—face long-term uncertainty due to the shift toward hybrid work.
According to CBRE’s 2025 Outlook, investors are focusing on:
- Warehouse and logistics assets
- Suburban office developments
- Life sciences facilities
This means the marketing of commercial properties must be targeted, professional, and visually distinctive—exactly where Veracious shines.
🚁 Why Aerial Media Matters Now More Than Ever
📸 The Power of the First Impression
Real estate listings with high-quality aerial photos and video get 68% more attention on average, according to MLS statistics. For luxury or large-scale listings, aerial views help convey:
- Property scale
- Lot boundaries
- Neighborhood context
- Proximity to amenities
🎯 A Realtor’s Competitive Edge
With so many listings available online, agents need content that stops the scroll. Aerial visuals do exactly that—showcasing a property in a way traditional photography simply can’t.
🏡 veracious: Your Go-To for Stunning Aerial Content
At veracious, we specialize in cinematic aerial photography and video that transforms ordinary listings into unforgettable experiences. Whether you’re a residential agent or a commercial developer, we provide:
- ✅ FAA-licensed and insured drone pilots
- ✅ 4K ultra-HD video and HDR stills
- ✅ MLS-ready edits, vertical formats for Instagram Reels and TikTok
- ✅ Virtual property tours with motion graphics and branding
Our content helps listings sell faster, at higher prices, and get noticed by more buyers and investors. Read more about what we can do for you HERE.
📊 Marketing Statistics You Can’t Ignore
- 83% of sellers prefer an agent who uses video marketing. – NAR 2024 Report
- Listings with aerial imagery sell 32% faster. – MLS data via Redfin
- Viewers retain 95% of a message when watched on video, versus 10% when read in text. – Insivia
💼 Who We Work With
We serve:
- Residential Realtors
- Commercial Brokers
- Property Management Firms
- Real Estate Developers
- Architectural Firms
We understand the MLS, social media, and branded listing strategies—and tailor our visuals to match your goals.
🚀 Ready to Elevate Your Listings?
Don’t let your properties get lost in the crowd. With Veracious, you get more than just drone footage—you get a visual strategy that sells.
- 🌐 Visit: www.veraciousfilms.com
- 📧 Email: contactus@veraciousfilms.com
📝 References & Bibliography
Make sure to check out our page on our Real Estate imaging services and pricing HERE
